Why Learning AI with Free Tools Can Be A Costly Mistake

Maverick Foo
Saturday, 23rd November 2024

Three months ago, Lisa, the head of Learning and Development at a global manufacturing company, hired David, an external trainer, to run an internal training on Generative AI.

With a limited budget and pressure to deliver results quickly, Lisa and David chose a free AI tool that promised to streamline the learning process. It seemed like the ideal solution—simple to set up, no upfront costs, and enough features to get started.

At first, the program appeared to be a success. David impressed the group with his engaging style and a compelling demonstration of AI’s potential, sparking enthusiasm among the participants.

But as the sessions progressed, cracks began to show. Especially when it comes to the practical sections of the workshop.

The free tool capped the number of users, forcing David to stagger participants into smaller groups to share a couple of paid accounts (which he subscribed to at his own expense). This meant that while one person was actively using the AI tool, the rest were just watching. Some participants started taking out their phones, clearly disengaged, which got David and Lisa concerned.

To make things worse, during one of the highlight modules, the tool (despite being a paid version) suddenly hit its usage limit, leaving half the participants unable to follow along. Frustrated, some attendees began working on unrelated tasks, and David struggled to regain their attention.

The challenges didn’t stop there. After the program ended, participants discovered they couldn’t access the tool’s features without upgrading to an expensive paid plan. Many remarked that while the training had been eye-opening, it wasn’t practical for everyday use.

Engagement dropped to zero, and feedback from participants painted a clear picture:

What’s the point of learning a tool we can’t use?

Lisa’s frustrations mounted. The tool didn’t integrate with the company’s Learning Management System (LMS), requiring manual workarounds that drained her team’s productivity.

Security concerns surfaced as well, with questions about how the tool handled sensitive training data. The Head of Tech, Rahman, asked what had happened to all the inputs from the participants that had been used on David’s paid accounts. It was then that Lisa realized this had slipped her mind.

By the end of the quarter, the “free” tool and David’s Generative AI training workshop had cost Lisa more than she’d anticipated: wasted time, disengaged employees, and mounting skepticism about the company’s training initiatives. Even worse, Generative AI took a hit too, as it was now seen as a tool that is irrelevant, expensive, cumbersome, and, in the words of the participants, pointless.

Lisa’s experience is all too familiar for businesses trying to balance budgets with innovation. It raises a pressing question: Are free tools truly free, or do they come with a price that businesses can’t afford to ignore?

In this article, let’s look at the costs and consequences of using free Generative AI tools for training purposes, and also what are some potential solutions.

Oh, by the way, all characters’ names are fictional, but they are based on a true story.

The cost of free AI tools in training

Is it playing smart… or there’s a cost to it all?

The Hidden Costs with Free AI Tools

Yes, I get it. Free tools are very appealing. It’s like being able to test-drive something before buying.

But that’s the thing. When it comes to Generative AI training programs, the purpose is not just to “test drive” the technology. It’s to ensure that participants get to actually use it AFTER the training.

That’s the same with most training initiatives:

  • When you send your copywriters to a training, you want to produce better marketing messages after the program.

  • When you send your managers to a Lean Six Sigma training, you want them to identify redundancies and improve productivity for the company’s processes.

  • When you send your leaders to a coaching training, you want them to be able to coach their teams more effectively.

As Lisa’s experience highlights, using free Generative AI tools often falls short when applied to real-world training environments. Their limitations can derail even the best-planned programs, leaving businesses to pay a hidden price.

Let’s break down the key challenges:


  1. Security Risks
    As Rahman, Lisa’s Head of Tech pointed out, free tools often come with vague data protection policies, putting sensitive company and employee information at risk. For organizations bound by regulations like GDPR, HIPAA and PCI-DSS, this lack of compliance can lead to hefty fines and reputational damage. Imagine the fallout if employee data or proprietary training materials were exposed in a breach.

  2. Scalability Issues
    While free tools work well for small groups, they rarely scale effectively. Usage caps, participant limits, and reduced performance under high demand can disrupt larger training rollouts. As seen in Lisa’s program, these restrictions forced delays and fractured the learning flow, leaving participants disengaged.

  3. Feature Limitations
    The free versions of AI tools are often stripped down, lacking advanced features needed for impactful training. Without customization options, businesses struggle to tailor tools to their needs, resulting in a one-size-fits-all approach that feels impersonal and ineffective.

  4. Service Unpredictability
    Free tools come with no guarantees. Features can change or disappear without notice, leaving businesses stranded mid-program. This unpredictability makes free tools unreliable for mission-critical training.

  5. Hidden Costs
    While the tools themselves may be free, the administrative burden they create is anything but free! Time spent managing tool limitations, resolving issues, and salvaging disrupted training sessions often outweighs the initial cost savings.

  6. Participant Frustration
    Finally, there’s the human cost. When participants are unable to fully engage due to tool limitations—or find that the tool is unusable after training—they lose interest. Feedback like “What’s the point of learning this?” can erode confidence in the program and tarnish its perceived value.

    Training with Free AI Tools in class

    But the negative impact doesn’t stop there, does it?

    The Hidden Consequences of Free AI Tools

    When you drop a pebble in a lake, it causes ripples.

    The pebble, in this case, uses free AI tools for training purposes. The ripples? The consequences, seen and unseen, presently and in future.

    The limitations of free AI tools don’t just stop at inconveniences—they “ripple” through an organization, creating far-reaching consequences.

    For Lisa, the cracks in her training program weren’t just technical hiccups; they represented deeper risks to her team’s morale, productivity, and even the company’s reputation.

    And for David, the external trainer, the situation risked tarnishing his professional credibility.

    Here’s how these issues can escalate:


    1. Operational Disruption
      When free tools fail to scale or perform, training timelines are delayed, and critical learning outcomes are compromised. In Lisa’s case, the program lost momentum as participants became disengaged, forcing her to dedicate extra resources to patching up the damage. For organizations, this translates into wasted effort, reduced productivity, and frustrated employees who feel their time has been squandered.

    2. Erosion of Employee Engagement
      Disengaged participants are one of the most significant consequences of free tool limitations. When employees feel frustrated by unreliable tools or see no value in post-training applications, their confidence in the program—and their willingness to engage with future initiatives—takes a hit. For some, the session becomes a perceived waste of time, leaving them disgruntled and questioning the company’s commitment to their development.

    3. Reputational Risks
      Using subpar tools, especially those with data security vulnerabilities, can harm an organization’s reputation. A data breach tied to a free tool could lead to public trust issues, not just with employees, but also with clients and stakeholders. For David, the trainer, the failed program affected his professional credibility. Participants walked away feeling the training lacked substance, reflecting poorly on him and his expertise.

    4. Financial Penalties
      Security compliance isn’t optional, and free tools rarely offer the safeguards needed for regulatory standards. For organizations that depend on sensitive data, non-compliance can result in hefty fines, not to mention the cost of legal and IT remediation.

    5. Missed Opportunities for Innovation
      Free tools often lag behind cutting-edge developments in AI, leaving businesses stuck with outdated technology. This puts them at a disadvantage compared to competitors who invest in tailored solutions that adapt and evolve with advancements. Employees also lose the chance to gain practical exposure to more innovative tools that could enhance their roles.

    6. Loss of Training ROI and Opportunity Costs
      When participants leave a session feeling frustrated or unable to apply what they’ve learned, the program’s return on investment evaporates. In Lisa’s case, disengagement and lack of tool usability meant the program’s objectives were never fully realized. Beyond this, the organization also faced opportunity costs: time and resources spent on an ineffective program could have been allocated to more impactful initiatives. Over time, repeated failures can diminish the perceived value of L&D, making it harder to secure future buy-in or funding.

      Radiant Institute's Approach to AI training

      Innovate Offerings Need Innovate Solutions

      How Radiant Institute Mitigates and Eliminates These AI Training Problems

      The challenges Lisa faced with the free AI tool aren’t inevitable. Each of the challenges outlined earlier—from scalability issues to participant frustration—can be directly addressed with the right approach.

      At Radiant Institute, we understand these challenges and have designed tailored AI solutions that address these pain points, turning training programs into impactful, future-proof investments.

      Here’s how Radiant Institute solves these challenges:


      1. One Participant. One Access.
        All of our AI-infused training programs come with their own AI assistants.  That means instead of “lining up” to get a taste of what the trainers just shared, they can fully focus on their learning. Plus, they get to keep their AI Assistant even after the program, because our objective is to ensure they are able to apply what they learn in their work, with as little friction as possible.

      2. Keeping Things Personal
        Since each employee has their own AI assistant, they do not need to share access or worry that their personal uses are being accessed by other team members. This personalized access fosters a sense of ownership, encouraging participants to engage more deeply and make the most of the training resources provided.

      3. Zero App Installs
        Heads of Tech like Rahman appreciate our AI assistants because they are web-based, requiring no software installation. This eliminates common IT barriers, making deployment seamless—accessible anytime via internet browsers, including on mobile and tablets. This simple feature ensures adoption with minimal friction.

      4. The Road of Mastery
        Having full access to the AI Assistants even after the training means that participants get to continue refining what they learned, and fully integrate their learning into their daily tasks. For example, in our AI-Infused Consultative Selling, we have an AI assistant designed to help them structure any of their presentation to start with a BANG! And since most employees have to present regularly, this becomes an invaluable tool.

      5. Scalability Without Limits
        Our AI assistants grow with your organization. Whether it’s a small team or a global rollout, our tools adapt seamlessly to handle increased participants, data, and complexity. Programs can continue without delays or disruptions, keeping participants engaged and training outcomes on track.

      6. Data Privacy with Zero Memory
        Our AI Assistants can be tuned so as not to retain any memory of the interactions. This ensures that whatever “conversation” that your employees have are not kept.

      7. Personalized for Impact
        Want to ensure that the AI Assistants are trained on your company’s products, services, culture documents etc? It’s totally possible! From personalized learning paths for employees to industry-specific training modules, our approach ensures relevance and effectiveness, leaving participants empowered, not frustrated.

      8. An App That Grows Over Time
        We regularly update our AI assistants with the latest LLMs to ensure that your participants will have access to smarter, faster, better features. Technology grows at a rapid pace, and your your team should benefit from that.

      9. Measure Your Training ROI
        While we do not have access to any input from your participants, we can track their logins. This provides an easy way to assess whether participants are using the AI assistants after training and how frequently they do so. We use this data as feedback to refine the post-training experience, encouraging more participants to leverage the tools available to them.

        The future of AI trainings

        Cutting-Edge Training = Cutting-Edge Results

        Innovative AI Needs Innovative Training

        Free AI tools often seem like the perfect starting point for organizations looking to embrace innovation without stretching their budgets.

        Like I said earlier… it’s good as a test drive. But you can’t test drive forever.

        And as we learned from Lisa’s experience and the challenges outlined in this article, the hidden costs of these tools can quickly outweigh their initial appeal.

        From scalability issues and data security risks to disengaged participants and lost ROI, free tools frequently fall short of the demands of real-world training programs. The consequences extend beyond technical failures—they impact employee morale, organizational reputation, and the effectiveness of future initiatives.

        Tailored AI solutions, by contrast, offer a smarter path forward. They’re built to scale, comply, and integrate seamlessly with enterprise systems. They empower employees with tools that drive engagement and learning continuity while providing businesses with measurable ROI and peace of mind. Most importantly, they position organizations to lead, not lag, in a world where technology evolves at an unprecedented pace.

        The question isn’t just whether your organization can afford to invest in tailored AI solutions—it’s whether it can afford not to. The true cost of free tools is often paid in missed opportunities, wasted time, and disengaged teams.

        So, why settle for free when your business and employees deserve the best?

        It’s time to rethink what “free” really means and invest in solutions that deliver value far beyond their price tag.

        Maverick Foo

        Maverick Foo

        Lead Consultant, AI-Enabler, Sales & Marketing Strategist

        Partnering with L&D & Training Professionals to Infuse AI into their People Development Initiatives 🏅Award-Winning Marketing Strategy Consultant & Trainer 🎙️2X TEDx Keynote Speaker ☕️ Cafe Hopper 🐕 Stray Lover 🐈

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